i’m lovin’ it
Client: McDonald’s
Role: Project manager, social strategist, and copywriter (multiple agencies)
social media content creation
I was lucky enough to partner with McDonald's first by creating content for their southeast regional restaurants in partnership with brands like the Jacksonville Jaguars and Nashville Predators. In addition, I was able to create content for their new product launches like their crispy chicken tenders.
agency123
The global powerhouse that is needs its own agency, and that is agency123. Fun side note: 123 is the Pantone number for McDonald's iconic gold. I worked on helping develop merch and materials for the agency brand launch.
…This was also the beginning and end of my modeling career.
B2B materials
I've assisted in copywriting and project management for a variety of projects for McD comms to owner-operators for pieces like annual reports, equal pay initiative announcements, and employee infographics