start with trust
Client: Deltran
Role: Project manager, brand strategist, and copywriter
the story
Deltran needed to build out its digital strategy for two brands, Battery Tender, and Hyperion, but first needed a messaging suite and consistent brand guidelines.
the solution:
After embarking on an in-depth market research project, I was able to craft foundational brand guidelines and even a new tagline for the brand. From there, we were off to the races (pun intended) creating 100’s of assets for their websites, amazon seller pages, social media platforms, and digital advertising strategy which included ads, HTMLs, and reseller platforms.
My role was to lead the entire relationship from writing the copy, scheduling the social posts, managing product shoots, optimizing content for digital campaigns, and more.
the fun part:
It was incredible being able to see the breadth of the campaigns for both brands across digital, email, social, and Amazon marketplaces.
17% increased conversions
100+ assets written, created, and launched
15% increased site visitors
